BRANDING AND DESIGN
AJ Gym
Is a modern fitness brand based in Dubai, created to represent strength, energy, and lifestyle. The client’s vision was to build more than just a gym! It had to feel like a movement and identity that motivates people every day.
BRANDING
BRANDING STRATEGY
BRAND GUIDLINES
Our task at 2i Studio was to design a versatile brand identity that works seamlessly across apparel, wellness products, and event activations, while staying clean, bold, and impactful.
